Since its April 2002 FDA approval for cosmetic use, botulinum toxin, or Botox—as Allergan calls it—has rocketed to the top of the plastic surgery market. This minimally invasive skin-smoothing injection has been the number one non-surgical treatment for many of the 2000’s, as reported by the American Society for Aesthetic Plastic Surgery (ASAPS). While this treatment has famously become the holy grail of cosmetic enhancement amongst celebrities, Botox is also receiving songs of praise sung by you and me.
Who Uses Botox?
Every year, millions of people, both men and women, are having Botox done. In 2010, there were 2,437,165 people who underwent the procedure; an exponential increase from its early fan base. Many of these avid Botox beneficiaries are Hollywood stars, claiming that Botox “Takes out the frown” and “Smoothes everything out.” And as its popularity has grown, any accompanying shame or embarrassment has fallen to wayside. Celebrities love their Botox and aren’t afraid to say so. Stars known to eradicate the taboo-ish-ness of the subject include Simon Cowell, Janice Dickinson, David Hasselhoff, and Jenny McCarthy; all of whom have spoken proudly about their use of Botox.
Advantages of Botox
Over two-million-and-climbing recipients can’t all be celebrities. Botox use is also majorly comprised of us mere civilians. We may not be viewed by worldwide audiences in twenty-foot close-up, but we have cosmetic needs too. Allergan has been wise in its distribution and development of the product, making it available to the laypeople of the world by the following factors:
- -For you, me, and celebrities, Botox is affordable. One session costs $300 to $400 and lasts approximately 6 months. Many women spend that much on a spa treatment or professional hair color, and neither one lasts as long.
- -Botox is dynamic. It can fill lines all over the face, commonly treating forehead wrinkles, frown lines, and crow’s feet around the eyes.
- -Botox is not permanent. Many of us are indecisive and afraid of commitment. You can try it once and if you don’t like it, it’ll be gone in 6 months.
- -Botox is minimally invasive. This means it has low risks, minimal side effects, and quick recovery time.